Health & Family Welfare

between two children, terminal methods, maternal care, child survival, promotion of inter-spouse communication/male responsibility, neutralizing male preference syndrome, medical terminal of pregnancy, management of reproductive tract infections (RTIs) and sexually transmitted infections (STIs), Pre-Natal Diagnostic Techniques (Regulation and Prevention of Misuse) Act- 1994, AIDS,drug abuse, breast feeding, child right, girl child, adverse child sex ratio and to alter the Negative mindsets leading to abortion of Girl Child foetus, Pre- Conception & Pre- Natal Diagnostic Techniques act and the penalties contained therein to create public opinion against violation of its provisions, disability, T.B., leprosy and reproductive child health etc.

Health and Family Welfare Unit deals with the issues relating to Health Programmes Women’s Programme and Children Programmes.

Health & family welfare programmes are regular broadcasts of All India Radio. All regional and Local Radio Stations produce and broadcast these programmes in their respective regional languages. All the health related issued as awareness about diseases, their causes and preventions, information about available treatment, awareness about immunization, information about government facilities for the treatment of different diseases, awareness about health related government schemes are the subject matter of health related programmes. Subjects covered in these programmes are based on the raise in marriage age delay the first child, space

Health campaigns on Universal Immunisation (Mission Indradhanush), Polio, Thalesimia eye donation are publicised widely in these programmes.Regular programmes are mounted against Drug abuse, tobacco consumption, illicit trafficking, AIDS etc. and to create awareness about the Rehabilitation and facilities being provided to the leprosy affected persons/ families and campaigns to raise social awareness on the issues of persons with disabilities .

All National, International Days on Health and Family Welfare issues are observed by all AIR stations by mounting special informative programmes.

Programmes Under Health & Family Welfare

Women Programmes

Women programme of All India Radio covers subjects related to socio- economic development of women, health & family welfare, Food and nutrition, scientific home management, women entrepreneurship, education including adult education, women empowerment, gender issues etc. Special programmes focusing on the status and importance of the girl child are broadcast throughout the year to create social awareness to welcome the girl child’s birth. These programmes also aim at creating social awareness about the rights and privileges of women through the propagation of legal literacy. Different traditional folk forms are used to communicate with the rural women audience, Programmes are planned keeping in mind the following action points:

Atrocities on women
Trafficking of women
Female foeticide and infanticide
Obscene portrayal of women
Education & Employment opportunities
Security for women
Maternity benefits, creche etc. for working women
Equal wage for equal work
Ban child labour
Gender discrimination

Are some of the issues discussed in the programme.

Beti Bachao Beti Padhao Programme was launched by the Prime Minister on 24/01/2015. After the Launched of the Programme Family Welfare Unit of DG:AIR issued instruction to all AIR stations to give special attention on the popularization of the theme Beti Bachao Beti Padhao.

This year the theme of the International Women’s Day was Empowering Women –Empowering Humanity. DG:AIR issued special instruction to all AIR stations to focus on the theme while taking women issues in their programmes. International Womens Week of this year was also observed with the view of empowering women in the society.

Children Programmes

Children programmes are broadcast from all Regional and Local Radio Stations of AIR on weekly basis in their respective regional languages. These programmes are designated for age group 5-7 years and 8-14 years. Special programmes for rural children are also broadcast from AIR stations. Plays, short stories, features, choral singing, interviews, stories from epics etc are part of these broadcasts. Children’s Day is celebrated on November 14^th as Baal Diwas with special children activities, stage shows and invited audience programmes.

Programmes are planned keeping in mind the following action points

Protection of Rights of children
Care and Support to disabled Children and child labour, children under difficult circumstances.
Equal status of girls.
Universal access to basic education to children and more attention to girls education.
Providing safe and supportive environment to children
Improvement in the economic condition of family and self-reliant society.
National and International cooperation for better future of the child.
Safe drinking water facility and sanitary means of excreta disposal